Lee Boyd Malvo, the teenager known as the D.C. sniper is now on trial for murder.

At 17 he and his mentor/father figure John Muhammad went on a killing spree that left ten dead in its wake and terrified a nation.

Now 18 Malvo is literally fighting for his own life in a Virginia courtroom. His attorney’s hope that an “insanity” defense based upon a “brainwashing” claim will explain the boy killer’s behavior and somehow ameliorate the outcome of the trial.

John Allen Muhammad the man that allegedly “brainwashed” Malvo has already been convicted and is almost certain to receive the death penalty. If his surrogate son and accomplice is found guilty, it is likely that he will receive the same sentence.

Opinions in the press vary, but some are calling the “insanity defense” in this case “crazy” reports Slate.

And the Washington Post points out those witnesses, who observed Muhammad and Malvo together, differ in their assessment of the relationship.

Some see Muhammad as a controlling and dominant figure that molded the boy into a “killing machine.”

Others say the two appeared more like friends, without readily seen evidence of a dominant/submissive relationship.

Malvo’s taped confession is chilling. The teenager admits, “I intended to kill them all.” And when asked if he personally pulled the trigger in the shootings the boy answers, “In all of them” reports Associated Press.

With such testimony, not to mention the physical evidence piled up by the prosecution, Malvo really has no other meaningful option than to plead insanity.

But was the boy “brainwashed” by John Muhammad or is this some clever lawyer’s contrived defense?

The “brainwashing” defense did not work for Patty Hearst, who was kidnapped by a political cult in the 1970s.

Hearst an heir to a newspaper fortune was coerced into becoming the pawn of the Symbionese Liberation Army (SLA), but was nevertheless ultimately convicted of bank robbery and sentenced to prison.

President Jimmy Carter later commuted her sentence and Bill Clinton pardoned Hearst before leaving the White House.

Public awareness regarding “brainwashing” has evolved considerably since the Manson murders in 1969 and Patty Hearst’s conviction during 1976.

The Jonestown mass suicide/murder of 1978, which claimed the lives of almost 1,000 followers of cult leader Jim Jones in the jungles of South America, shocked the public and created an acute awareness of the power of coercive persuasion.

The image of parents giving their children cyanide was certainly compelling proof of the power of Jim Jones’ brainwashing.

After Jonestown Americans suddenly seemed to see the destructive cults that existed throughout the country and began to more readily recognize their methods of gaining undue influence. In repeated news stories cult “brainwashing” was discussed during the 1980s and 1990s.

Then came Waco in 1993, the second longest standoff in US history, between the cult known as the Branch Davidians and federal law enforcement. The end would once again be tragedy, when David Koresh and his followers chose death for themselves and their children.

In a succession of similar tragedies one cult after another would demonstrate the effectiveness of its own brand of brainwashing.

1994 the Solar Temple suicide in Switzerland.

1995 — the Aum gas attack of Tokyo subways that killed 12.

1997 — 39 members of “Heaven’s Gate” commit suicide near San Diego.

2000 — the horrific mass murder/suicide of the doomsday group known as the Movement for the Restoration of the Ten Commandments in Uganda, which may have claimed more lives than Jonestown.

9-11-2001 — the senseless murder of 3,000 people in the World Trade Center attack, once again perpetrated by the seemingly “brainwashed” followers of a madman, Osama bin Laden.

Self-proclaimed “prophet” Brian Mitchell was able to brainwash Elizabeth Smart from a dutiful family member into his seemingly willing follower in approximately 60 days. Smart subsequently denied her identity to police and did not attempt to escape the lunatic that abducted her at knifepoint.

Muhammad apparently controlled Malvo’s associations, environment and dominated his thinking in a nomadic lifestyle similar to the one Mitchell constructed around Elizabeth Smart.

How have madmen from Manson to Mitchell persuaded normal people to act insane?

The process of thought reform, commonly called “brainwashing” has probably been used in various forms throughout human history. Its mechanics have been explained in detail by psychiatrist Robert Jay Lifton in his seminal book Thought Reform and the Psychology of Totalism.

Lifton, who once taught at Harvard Medical School, identified the features of “brainwashing” through eight specific criteria; Milieu Control, Mystical Manipulation, the Demand for Purity, the Cult of Confession, the Sacred Science, Loading the Language, Doctrine over Person and the Dispensing of Existence (see Thought Reform and the Psychology of Totalism).

Essentially what Lifton observed is that if an environment displays at least six of these characteristics simultaneously, it doesn’t matter what you call it, it is thought reform or “brainwashing.”

But can this work when only two people are involved?

The phenomenon of an abused spouse, often caught within what has been called a “cultic relationship,” also displays many of the same features described by Lifton. Experts have frequently labeled this the “battered woman’s syndrome.”

Was Malvo caught within the web of a “cultic relationship”?

Based upon some of the accounts that have surfaced from his family and witnesses he may have been.

But unlike Patty Hearst, who was eventually pardoned for her brainwashed behavior, Malvo’s deeds under the influence of his leader have included murder.

Perhaps the teenager was a victim of John Muhammad, but what about the victims of their rampage?

Ten people died as a direct result of Malvo’s “insanity,” and even though Muhammad may have been the master-planner of this killing spree, his puppet still pulled the trigger.

Society seems willing to forgive the misdeeds of “brainwashing” victims, but such forgiveness is far less likely if they have committed violent crimes.

The followers of Charles Manson murdered for him. Manson was later convicted like Muhammad, through a prosecution largely based upon undue influence. However, his followers were also convicted and sentenced to death.

Later the death sentences of the Manson Family were changed to life in prison. But despite their impassioned pleas that they were essentially “brainwashed,” Manson’s former followers such as Susan Atkins and Leslie Van Houten have repeatedly been denied parole.

As the Virginia jury weighs its verdict they are more likely to consider those caught within the sniper’s sights than the boy captured within the web of a madman’s undue influence.

Malvo’s only hope may come after his conviction, when his alleged “insanity” might mitigate sentencing.

At that point the claim of “brainwashing” might provide the basis for a sentence of life in prison, rather than the death penalty.

Tom Cruise has been busy holding forth lately on everything from Japanese culture to “inner peace,” promoting his latest movie The Last Samurai reports AAP.

Of course “inner peace” for the actor comes from Scientology not Zen.

However, the devout Scientologist wasn’t so serene when Today Show host Katie Couric pressed him about the controversy that surrounds his religion in a Dateline interview.

Cruise curtly cut Katie off when she asked him about the persistently controversial organization that has church status in the US.

“Controversial but with who?” said the one-time member of The Firm.

Before Couric could offer an explanation he cut her off again.

“See you’re wrong,” he told Katie.

Then the NBC host really did it; she used the “W” word, offering that Scientology seems a bit “weird.”

Cruise shifted into hyper-drive.

“Absolutely, you’re wrong. And I can tell you that my personal experience with it, you know, I’ve been a Scientologist for going on, I guess 17 years. And it’s extraordinary, it’s extraordinary. And you know, you always have to look at someone who criticizes you, you have to look at them and say, okay, so? Who is that person? Why? What do they know? And I can tell you, you’re sitting in front of a Scientologist who knows. And I can tell you from my personal experience it’s been extraordinary for me. I wouldn’t be here where I am today without, you know, those things to help me out.”

Some might observe that Tom Cruise protests just a bit too much.

Couric seemed to think so. She said,”This obviously annoys you, I can tell.”

“Well I think it’s bigotry. And it’s people’s ignorance. And it’s something that I am offended by. Absolutely I’m offended by what you said, everyone and everybody, and that’s not true.”

Maybe Katie Couric should join the Klan and do some cross burning? What an “ignorant bigot” she must be to ask critical questions about Scientology.

Cruise ranted on, obviously Katie had hit his hot button.

“I think Scientology is misunderstood by some people. But I think also you look at Scientology it is the fastest growing religion. It’s helped so many people. I know it, because I use it and I am a Scientologist. And it’s extraordinary, is what it is… You know, when I make choices, it’s not just what is best for me. You know, it’s what is the right thing. What is the right thing to do. And I think through everything that I’ve been through, that I feel I can sit here and say I feel good about it. I feel good about the decisions that I made and I’m happy. You know, I’m really happy.”

OK. But something about this star’s temperament is very telling.

Cruise may be just a bit nervous. After all he could use a hit movie to fuel more than his jet. His last few films (Minority Report, Vanilla Sky and Eyes Wide Shut) have been less than blockbusters. And the middle-aged actor now appears to be the last Scientologist Superstar (SS) standing.

Is Tom Cruise’s career running out of gas?

Let’s face it John Travolta’s films have bombed for five years and his SS status is a serious question.

Former sitcom star Kirstie Alley is down to pitching for Pier 1.

Perhaps Cruise is “really happy” for his ex-wife Nicole Kidman though. After her split from the SS and his religion she has had one critically acclaimed film after another, not to mention the Oscar on her shelf.

So what happened?

Has this “extraordinary” religion somehow let down Tom Cruise?

Hey Katie, that might be a good question to ask Nicole Kidman.

The Last Samurai does appear promising and maybe this will turn out to be a good pick for the former Top Gun.

People often think that old gurus fade away like old soldiers, but some just get really rich.

Maharishi Mahesh Yogi, the founder of Transcendental Meditation (TM) at 92 is one of the oldest gurus around and also it seems possibly the richest.

He was the guru that handed out mantras to the Beatles in the 1960s. Old fans of the “Fab Four” may think after that he just toddled off into obscurity, without the cache of the British rockers.

However, over the following decades Maharishi methodically built a literal spiritual empire, which is now worth more than all the former Beatles fortunes combined.

Paul McCartney is reportedly worth more than one billion dollars, but his old guru has more than triple the wealth of the knighted Beatle known now as Sir Paul.

Maharishi controls combined real estate and business holdings of at least $3.6 billion dollars reports the Hartford Advocate. Though some estimate his vast financial empire is really worth closer to $5 billion.

This may make Maharishi the richest purported “cult” leader in the world.

The TM founder’s closest rivals for that title would likely be:

Rev. Moon 82, who controls the Unification Church and somewhere around $3 billion.

And then there is David Miscavige, the current head of Scientology, a global organization with its own hefty holdings, which some say might easily be worth more than $1 billion.

All this goes to prove that there may be “no business like show business,” but “cults” can really pay off big time.

John Gray’s bizarre claims about his education make him look more like a Martian than a reputable “doctor.”

The New York Post picked up the story first reported at CultNews about the relationship guru who faked an accredited college education.

Gray calls himself a “doctor,” but has no accredited college degree, even though he belongs to professional organizations that require them.

How did this ruse go on for so long?

It is startling that Gray was able to fool so many professionals, national publications, and network television news programs for more than a decade.

Even Oprah and Larry King were taken in, not to mention Harper Collins Gray’s publisher.

CultNews is still trying to verify that John Gray has an accredited high school diploma.

It seems he hooked up with Maharishi Mahesh Yogi the founder of Transcendental Meditation (TM) while still attending high school in Houston.

Gray spent nearly a decade as a celibate devotee of Maharishi before launching his own career as a relationship guru.

Did the teenage TMer drop out so he could meditate full-time with his mentor Maharishi?

One thing is certain. Any degree Gray claims beyond high school is not accredited and essentially worthless.

Hopefully, the so-called relationship “expert” at least managed to pick up his high school diploma before hitting the road with Maharishi.

Yesterday MSNBC picked up the story about “Dr.” John Gray and his “worthless” degrees.

Jeanette Walls wrote that the author of the book Men are from Mars, Women are from Venus “has credentials from the twilight zone.”

Gray’s assistant Rosalinda Lynch attempted to defend the “doctor” by claiming that the recent CultNews.com reports about Gray were “very poorly researched, incorrect, mean-spirited and of little consequence.”

CultNews not only stands firmly behind those reports, but also has more to add.

Lynch is apparently in charge of Gray’s spin machine.

She recently stated that his “Ph.D. from Columbia Pacific University [CPU]…was fully approved by the State of California during [his]…tenure.”

However, this effort at spin avoids the fact that the degree is not, nor has it ever been accredited and thus is essentially “worthless.”

A report about CPU on Quackwatch specifically includes John Gray on its list.

Lynch made what appears to be a deliberately misleading statement on behalf of her employer.

She said, “His second doctorate is from Governor’s State University in Illinois, which is fully accredited.”

However, according to the university the doctorate Lynch refers to is a “honorary degree,” that was given to Gray when he spoke at its 2003 commencement.

One again, it is certainly not an accredited degree. And Governor’s State University in Illinois doesn’t have a doctorate program.

Lynch even seems willing to lie for her boss.

She stated, “He has a masters from the American branch of the Maharishi University of Management in Fairfield, Iowa, which is fully accredited.”

CultNews called both the registrar and alumni association at Iowa’s Maharishi U, and Gray is neither listed there as a graduate or alumni.

Perhaps Lynch is as much taken in by Gray, as many mainstream media outlets seem to have been.

Gray’s assistant once offered an emotional testimonial on Amazon.com.

Rosalinda Lynch posted, “I would like to thank [you] for writing Men Are from Mars, Women Are from Venus. I’ve had some relationships in or out of desperation or loneliness. I have had engagement offers, but all for wrongful reasons. I know the next time I would like to have it for the right reasons.”

Sounds like Lynch may fit within the category of the “doctor’s” loyal cult following composed of true believers.

What about the American Counseling Association (ACA) and the International Association of Marriage and Family Counselors (IAMFC), that both list Gray as a professional member?

Was his acceptance into these organizations granted as a matter of faith?

John Gray clearly violated both the ACA and IAMFC professional membership requirements, which stipulate that an applicant must have appropriate educational credentials, and be honest not misleading about his or her education.

And how about all those licensed mental health professionals that paid Gray fees for the privilege of being licensed as “Mars/Venus Counseling Centers“?

What professional status is there to being “personally trained by Dr. John Gray,” when Gray has no accredited credentials?

Ms. Lynch was sent an email yesterday citing specifically the substance of this report.

There was no response from Mr. Gray’s office.

Note: CultNews has been unable to verify that John Gray is a high school graduate, though one of his office assistants insists he did complete the 12th grade and received an accredited diploma.

Relationship guru John Gray, author of Men are from Mars, Women are from Venus, is established seemingly as a permanent fixture in popular culture and has something of a cult following.

Mars/Venus has reportedly sold more than 15 million copies since its publication in 1992. And Gray has sold millions of additional books through various spin-offs of that original bestseller.

According to his Mars/Venus website, “John Gray, Ph.D. is the best-selling relationship author of all time.”

Based upon that phenomenal publishing success Gray continued to expand his presence as a relationship guru by doling out professional advice to millions of readers weekly. He does this through a syndicated column within major daily newspapers coast to coast, from the Los Angeles Times to the New York Daily News.

Gray’s column even appears internationally through publications in England, Canada, Mexico, Israel, Korea, Latin America and the South Pacific.

John Gray is also a regular featured “expert” within Redbook, Brides and Parents magazines and has been profiled by USA Today, Time, Forbes, TV Guide and People.

Almost all the major television networks have given Gray a platform to hold forth with his special brand of counseling for couples, singles and families. He has sat with Larry King, Oprah and Phil Donahue.

In 2000 Gray launched his own syndicated TV show hosted by actress Cybill Shepherd, which premiered in more than 180 television markets, though it was later cancelled.

Not discouraged Gray later gave birth to a Las Vegas show titled Men Are from Mars, Women Are from Venus at the Flamingo Hotel.

John Gray has turned his book into a brand and wrought a financial empire through publishing, a chain of licensed counseling centers, seminar workshops, a syndicated advice column, television and radio broadcasts, not to mention the lucrative lecture circuit.

The synergy between all of Gray’s various interests and enterprises have undoubtedly made him a wealthy man.

But the basis upon which John Gray built his professional career and counseling conglomerate is not sound and seems to be essentially faked.

The relationship guru who constantly promotes himself as “Dr. John Gray” and lists a “Ph.D.” has only one accredited degree, a high school diploma.

Previously CultNews.com reported that Gray’s doctorate is “worthless.” According to California’s attorney general a “diploma mill” that was later shut down issued it.

CultNews kept checking further and can now report that both of John Gray’s other purported degrees are also unaccredited and essentially worthless too.

Neither his BA nor his MA is from an accredited institution of higher education.

Gray received his undergraduate degrees from Maharishi European Research University in Seelisberg, Switzerland before returning to the United States in 1982, according to his posted bio at Brooks International.

Maharishi European Research University in Switzerland is not accredited according to World Education Services (WES) or the Council for Higher Education Accreditation (CHEA).

Both accrediting organizations could not find the Swiss Maharishi U anywhere in their exhaustive and well-maintained databases.

The Swiss school should not be confused with Maharishi University of Management in Iowa.

Maharishi University in Iowa was not granted accreditation to issue a Masters degree in psychology until 1984 according to records kept by the North Central Association of Colleges and Schools (NCACS). The NCACS is the regional organization that has accredited the school.

John Gray is a professional member of the American Counseling Association (ACA), which he prominently lists on his bio.

However, the ACA requires its professional members to have at least a Masters degree accredited by CHEA.

Mr. Gray apparently disregarded that standard and the ACA must not have checked.

Associate Director of Member Services Carol Neiman explained that members are on an “honor system” due to the size of the organization, they have 50,000 members.

Neiman pointed out that the ACA Code of Ethics specifically states that members must “advertise or represent…their credentials in an accurate manner that is not false, misleading, deceptive, or fraudulent.”

The ACA code also states members “are responsible for correcting any known misrepresentations of their credentials by others.”

But Gray has not corrected Publisher Harper Collins that represents him as a “Ph.D.” in his latest book Mars and Venus in the Workplace (2002).

It appears that Gray not only failed the ACA “honor system,” but also has violated its ethical guidelines.

Gray also says in his bio that he is a “Consulting Editor of the Family Journal,” which is a quarterly publication put out by the International Association of Marriage and Family Counselors (IAMFC). And he adds that he is a “member of [its] …distinguished advisory board.”

But John Gray does not meet the minimum educational requirements to be a member of the IAMFC.

The IAMFC Ethics Standards regarding competence read, “The minimal level of training shall be considered a master’s degree.” Moreover, members must “accurately represent their education…credentials [and] make concerted efforts to ensure that statements others make about them and/or their credentials are accurate.”

Mr. Gray again appears to be rather ethically challenged.

Gray has also claimed the title of “Fellow and Diplomat of the American Board of Medical Psychotherapists and Psychodiagnosticians.”

Perhaps this is another organization that relies upon the “honor system”?

“Dr.” Gray also claims he is a “Certified Family Therapist,” though he does not specify what organization certified him.

He is certainly not certified or licensed by the California Board of Behavioral Sciences, which would be the regulating body within the state where Mr. Gray resides.

Ironically, Gray himself has gone into the licensing business through his Mars/Venus counseling centers. But he advises that the counseling center licensee program is only “open to licensed mental health professionals,” something he clearly is not.

Remember the Hans Christian Anderson story The Emperor’s New Suit?

The fable relates how swindlers convinced a ruler that they were weavers, but only those fit for office could see their clothes.

At the end of this story the Emperor parades naked down the street, but the people along the way for some time refuse to admit he has nothing on.

Well in this modern version Gray has woven his own finery composed of credentials from schools that are essentially invisible, at least according to respected accrediting organizations such as WES and CHEA.

And organizations like the ACA, IAMFC, book publishers and newspapers, network television and various other media outlets have somehow failed to see the naked truth.

Even though information about Gray’s “worthless” doctorate has been on the Internet for some time.

Doesn’t anyone ever Google him?

John Gray’s office was contacted the day before this article was posted for a response. A woman that identified herself as an “assistant” took notes and said Mr. Gray would be contacted regarding the substance of this report.

However, he never responded.

The assistant insisted though that Mr. Gray did have an accredited high school diploma and she said Governor’s State University in Illinois also had given him an “honorary degree.”

How can anyone trust advice from someone like this?

Rather than basing his expert status upon his personal experience, Mr. Gray chose instead to mislead both the public and professionals by clothing himself with a mantle of degrees and dubiously achieved memberships.

However, when scrutinized it can be seen that John Gray “has nothing on at all,” much like the Emperor in Anderson’s fable.

In the end Mr. Gray comes across as more of a poser than a professional.

The so-called “Master Path” recently moved its headquarters from Albuquerque, New Mexico to Temecula, California, a small city 50 miles from San Diego.

The group has been called a “cult” and its “master” is “Sri” Gary Olsen.

Olsen and his group are originally from Fargo, North Dakota, but after much negative media attention there they moved to California for the first time.

The group was based in a suburb of Los Angeles in the early 1990s.

“The Master Path is presenting the most evolved teaching on the planet,” Olsen once told the press. “It’s an esoteric study of the divine…I am…a representative of the divine,” he claimed.

But the growth of the Master Path in New Mexico apparently prompted Olsen to later set up his headquarters in Albuquerque, where he held numerous seminars and conferences.

However, it seems that Olsen never really gave up on the “Sunshine State” and once again has moved his base of operations back to California.

Many of his disciples called “chelas” have followed their master and moved to Temecula to be near “Sri Gary.”

The Master Path is actually little more than a rip-off of another Neo-Eastern “cult” called Eckankar.

Much of Olsen’s writings were plagiarized from the earlier works of Eckankar founder Paul Twitchell.

Members of the Master Path meditate on Olsen’s image and seemingly become infatuated with him and dependent upon the group.

Olsen warns in his writings, “Leaving the Master Path is the worst thing any chela could do … without the Master’s protection, he runs into all sorts of troubles which would not have happened had he remained with the Master Path.”

One Fargo news report carried the headline “The Master Path is a cult that destroys individual self-identity.”

It seems that well-known relationship gurus “Dr.” John Gray and “Dr.” Barbara De Angelis have bogus credentials reports Men News Daily.

Apparently the two both obtained their touted “doctorates” from a “diploma mill” shut down two years ago by the California state attorney general’s office.

Gray and De Angelis received doctorates from Columbia Pacific University, which California officials described as a “diploma mill” that issued “totally worthless degrees.”

Nevertheless these lauded experts have been a hot ticket on the lecture circuit (Gray is $30,000-$50,000 and De Angelis starts at $15,000) and they hold forth on such popular TV shows as Oprah, Good Morning America, and Larry King Live.

Gray and De Angelis routinely pass themselves off with the attached title of “Ph.D.”

Gray’s bestseller Men are from Mars, Women are from Venus has sold 15 million copies worldwide and developed quite a cult following for the author.

De Angelis has written more than a dozen books, produced a video series, infomercial and was featured on CNN as a “relationship expert.”

Some might think that John Gray is trained in psychology and/or counseling, but instead he has degrees in Eastern Philosophy and they are hardly Ivy League. Gray reportedly picked up both his Bachelor’s and Master’s from the Maharishi European Research University in Switzerland.

Maharishi Mahesh Yogi is the founder of the Transcendental Meditation (TM) movement. And Gray was once one of his celibate monks, before becoming a guru of sorts himself.

Well, maybe it takes a guru to make a guru.

De Angelis has more in common with Gray than a “worthless” Ph.D., the two were once married.

De Angelis was Gray’s first wife, though he was her third husband. Barbara then went on to marry twice more, while John is still on his second marriage.

Another TM devotee magician Doug Henning was Barbara’s second hubby. Maybe she met Gray while attending a seminar at Maharishi U? Wouldn’t that be guru-romantic?

De Angelis did double duty as Henning’s assistant in his magic act. Perhaps she is now playing the role of a “doctor” for her second act.

Secrets for Making Love Work,” is the title of a De Angelis produced video series. But will Barbara learn the secret herself the fifth time around?

And do these two “doctors” really posses the personal histories and/or credentials to commend them as “relationship experts”?

The popular radio “Sex Doctor” and perhaps the gold standard for a relationship guru might be Dr. Ruth Westheimer.

At least “Dr. Ruth” really is a doctor (Ph.D.) and though twice divorced, her third marriage has held together for more than four decades.

In fact both of Westheimer’s children have an accredited Ph.D., which is more than you can say for either “doctors” John Gray or Barbara DeAngelis.

Yoga has become a popular form of exercise and something of a sensational craze in recent years.

Many Westerners are enthralled with the practice and hope that yoga will help them to shed pounds and firm up. Some say it may also lead to a sense of inner calm and tranquility.

Numerous yoga studios have opened up almost everywhere, from major metropolitan areas to large towns.

But how can a hopeful student find a reputable studio with a good teacher?

Most seem to rely on word-of-mouth endorsements from friends, but there are some organizations that register schools and teachers.

One such body is called the “Yoga Alliance” (YA), its mailing address is in Reading, Pennsylvania. YA was officially established just a few years ago in 1999.

But the background history of some YA board members is rather disturbing. It seems nearly half at one time or another have been involved with groups called “cults.” And some of the schools registered at YA are associated with “cults.”

For example, the alliance includes on its list of schools the 3HO ashram in Espanola, New Mexico, the Integral Yoga Center of Richmond, Virginia and Ananda Yoga of Nevada City, California.

All three of these groups have less than laudable histories and they have also often been called “cults.”

A close look at the resumes of YA board members reveals some interesting connections.

Kartar Singh Khalsa, Co-head of Teachers Outreach, is a devotee of Yogi Bhajan the founder of 3HO.

The group Ananda Marga first initiated Steven Landau, Chairman of the YA Newsletter Committee.

Carol A. Stefanelli, head of the group’s Networking Committee, once studied with Swami Muktananda the founder of Siddha.

Mary Lynn Tucker, Co-chair of the Outreach Committee, studied yoga with Swami Satchidananda and lives near the ashram the guru created named “Yogaville.”

Rich McCord, Chairman of YA’s pivotal Standards Committee, actually teaches at the Ananda Church of Self-Realization, which has been labeled a “cult” in court.

Ananda’s founder J. Donald Walters was found guilty of sexual misconduct and plaintiffs were awarded a staggering multi-million dollar judgment.

Interestingly, the last “face-to-face” meeting of the YA board was actually held at the so-called “Ananda Village,” in California.

Isn’t this a bit like the “foxes guarding the hen house”?

Anyone considering yoga classes with teachers and/or schools registered by the Yoga Alliance might want to exercise a bit of caution, before beginning any of their exercises.

Some have wondered whatever happened to notorious “get-rich-quick” guru Bill Gouldd?

He ran something-called Equinox; a multi-level marketing (MLM) business that once pulled $194 million dollars in annual sales.

However, a judge ruled that Equinox was a “pyramid scheme” and the Federal Trade Commission (FTC) shut it down.

A receiver was appointed and Gouldd’s financial empire was quite literally liquidated.

Once the high-profile MLM guru sought status and attention through his mansion, luxury cars and a yacht, but when his business crumbled it seemed Bill vanished from sight.

A Gouldd victim called Equinox, “One of the best planned and rehearsed scams I have ever seen!”

The mantra often recited by Bill’s seemingly brainwashed distributors was “Fake it till you make it.”

But Gouldd found out you can’t fake the books to the FTC.

Two of the MLM guru’s disciples, Kale Flagg and Rich Von (previously known as Richard Vonalvensleben) cooked up there own scheme essentially copying the master. That effort was called Trek Alliance. And the FTC shut them down too.

So whatever happened to the master planner, or “scammer”?

It seems that it’s hard for MLM gurus like Bill Gouldd to move on to a normal life. More often they appear to prefer working a crowd, rather than really working.

So the aging Gouldd is back on the road again, this time with a new weekend seminar called “Peak Performance,” designed “exclusively” for a yet another venture called “Avant-garde Marketing Solutions.”

Bill will be holding forth tomorrow morning through Sunday evening at the Los Angeles International Airport Marriott Hotel, it’s all day and all Gouldd (10:00 AM till 6:00 PM).

And for those on the East Coast Bill is bound for Philadelphia.

Next weekend Gouldd is scheduled to perform his traveling show at the Loews Hotel on Market St. in the city known for “brotherly love.”

Oh brother!

It should be noted that Pennsylvania’s Attorney General once said that Gouldd’s “illegal business practices deceived consumers into spending thousands of dollars when it knew the vast majority of participants would never recover their money.”

If you call the LAX Marriott there is still room at Bill’s seminar. According to the events manager at the hotel registration has been slow.

Can it be that Bill is past his “Peak Performance”?

But could the coming seminars still be an opportunity anyway?

That is, for Equinox victims to confront Bill Gouldd face-to-face.

Bill probably won’t appreciate this, though some of those attending his seminars might benefit from a few Equinox testimonials.

After all, there was a time when Gouldd encouraged Equinox participants to speak out at his meetings.

MLM schemes are so often little more than smoke and mirrors.

Applying basic business and marketing principles to an MLM proposition is an invaluable tool to discern its worth and/or risk. Such due diligence is also a means of avoiding the heartache, financial losses and humiliation that so many former Equinox distributors have endured.

But it seems that no matter how many people are victimized by “get-rich-quick” schemes, there will still be someone like Bill Gouldd selling “dreams.”

FYI—Bill says he wants seminar participants to “come prepared with pencils, paper and a calculator.”

Hopefully they will be “prepared” by researching the facts about Bill’s last business plan before becoming involved in his new enterprise.

BTW—Meals will not be included, but there is likely to be bologna delivered.